Custom website developmentAcross Italy, working remotely

A climber hanging from an overhang, backlit by the sunset

Custom websites for people who are good at what they do.

It took you years to get where you are. We build the site that makes it clear in seconds: designed around your work, fast on a phone, found on Google and recommended by AI assistants.

Tell us about your work See our work →

Speed, SEO and GEO

You focus on your craft.
We get you found.

A site is worth the people who reach it and stay. That is why every site we build comes with four things you can't see, but can measure.

Speed

95+

The Google Lighthouse score we aim for on every page. The site opens at once, even on a phone, on whatever connection you have.

Measured with Google Lighthouse

Lightness

500KB

The most we aim for a home page to weigh on a phone. The median web page is over 2 MB: less weight means less waiting and fewer people giving up.

Comparison: HTTP Archive

SEO

100/100

The technical SEO score we aim for. Then comes the work that matters: copy written around the words your clients actually search for.

Titles, structured data, sitemap

GEO

More and more people don't search: they ask ChatGPT, Gemini or Perplexity. Try it with your trade and your city. If you're not in the answer, that is the work we do.

Your trade Your city

Who is a good physiotherapist in Milan? Give me a few names with their websites.

Answers change from person to person and over time: that is why we give you the question, not a screenshot.

Then accessibility, security, backups and updates. We keep looking after them after launch.

Custom design

Technique makes a site work.
Design makes it the one people choose.

Before writing a line of code we design: colours, type, interfaces, rhythm. Every choice starts from who you are and who has to choose you. Below are a few of our studies: not client sites, exercises. Touch them, they respond.

Four colours, not one too many Tap a colour to copy it

Green northern lights over snowy mountains and a lake — The palette comes from the photo Your browser reads the pixels and pulls out the colours, right now.

Archivo

Craft shows.

Weight 800 Width 80

One typeface, two axes

24°

Climate

An interface you read at a glance

One profile, three tones

72% Training
21% Rest
52% Goal

Data you get at a glance

PORT_FOLIOWork · 06 pieces

01ONDA/
02terrae
03QUOTA4000
04Rota&Co
05atelier9
06MOVIMENTO

A grid portfolio

Perfume bottle with a white label on sand — A product page

Handlebar of a road bike — A magazine page

HuntLog design studies. Photos from Pexels.

FAQ

Frequently asked questions

What does «tailored» mean, and why don't you use templates?

Every site starts from scratch, from a sketch built on your identity. Templates and AI generators produce pages that all look the same: for a professional, who sells what they know and how they do it, an anonymous site is a liability, not a saving.

I want a site for my business: where do we start?

Drop us a couple of lines about what you do and what you need. We begin with a first conversation, then a sketch built on your identity — no templates — through development and launch. Building a site from scratch gives you something that truly represents you and gets you found by the people searching for what you do.

Will you really get me found on Google?

Yes: we build the site already optimized for search (SEO) and for AI engines (GEO), with the structure and content to rank on the searches that matter to you. For local businesses we also work on local search and your Google profile. It's ongoing work, not a switch.

What is AI optimization (GEO)?

More and more people look for answers on ChatGPT, Perplexity, Gemini. GEO (Generative Engine Optimization) prepares your site so these assistants read and cite it. It's a new channel where even a small business can emerge — and most studios still ignore it.

Do you only work in one area, or all over Italy?

We work remotely across Italy. The site and the whole process are handled online: what counts is the project and the result, not the distance.

How much does a website cost?

It depends on what you need: a landing page, a showcase site, an e-commerce or a web app are very different efforts. Send us a couple of lines about the project and we'll give you a clear idea, no obligation.

You already have a site but it's slow or invisible: do you redo it?

Yes, that's the restyling: we rethink the design, speed and SEO structure of the existing site, keeping what works and fixing what keeps you invisible.

Tell us about your work.

Tell us what you do, for whom and where. We'll reply with a first idea for your site, no strings attached and no forms to fill in.

Get in touch · info@huntlog.xyz